Dell Boomi Reports 263% Growth, Wipro Partnership

While most Dell navel-gazing is focused on the company’s privatization initiative, there are other things worthy of note, including the news that Dell Boomi has exceeded one million cloud integrations per day, and a partnership with Wipro Technologies. The company says Boomi’s cloud integration platform, AtomSphere, provides fast, easy integration of any combination of cloud, SaaS or on-premise applications with no coding, appliances or software to install or maintain, and the number of integration processes executed since last year have shot up more than 263%. Based in India, Wipro is the 21st biggest integrator in North America, with headquarters in Boston and 2011 (company) revenues just over $3 billion.

These announcements really do call out some interesting trends, said Rick Nucci, founder and general manager, Dell Boomi. “Two things are happening: larger enterprises are moving to the cloud at a pretty aggressive pace… (and) as they do that, the way that they integrate and connect those applications together becomes a particular focus and is done in a different way than pre-cloud days.”

The ‘holy grail’ chase to the cloud has uncovered a significant mismatch between traditional middleware approaches with today’s ‘as-a-service’ application environments. Most of the middleware technologies today were built before cloud even existed and their fundamental designs centered around apps in my control, in my data center, and those are the two things that are changing, he said.

Customer application integrations in 2011 were executed 72% on-premise and 28% in the cloud. That’s shifted dramatically, said Nucci, with up to 42% now being executed in the cloud.

“Integration is one of the top three issues in CIOs’ mind.” This is why we’re seeing firms like Wipro partnering with Boomi. Companies are struggling to move to the cloud, Wipro has developed a cloud integration practice, and they’ve selected Boomi to drive “Cloud-First” IT strategies for enterprises.

Traditional integration architectures based on hub-and-spoke models are no longer relevant and forcing all integration of the spokes or application traffic through one central hub simply won’t work anymore, said Nucci. “In short, we’re witnessing the end of middleware as we know it.”

According to a prepared statement from Robert Mahowald, research vice president, SaaS and Cloud Services, IDC, enterprises are looking for an affordable and fast on-ramp to cloud computing that will drive IT efficiency, connect their existing on-premise applications and data assets to those in the cloud, all while lowering capital expenditures. “Through this partnership Dell Boomi and Wipro will bring these capabilities to Wipro’s global customer base to optimize their investment in IT integration, management and services and help ensure their success as they incorporate cloud in their IT strategies.”

Regardless of whether Dell goes private or stays public, the future looks bright for the Boomi business, said Nucci. “Boomi has the fortune of being built in the cloud era and was built to handle these kinds of problems (Big Data and M2M or machine-to-machine or the Internet of Things).

Boomi is also ramping up to the formal launch of its Master Data Management offering in the next few months. “MDM is a very important problem for enterprises moving to the cloud. They really need a cloud-based way to address it… (and) having an MDM project in place really helps your bottom line.”

Dell first announced it was working on a cloud-based MDM platform at the end of 2011, unveiled its first offering last year. In an interview last month, Nucci said Dell Boomi is making MDM accessible to the midmarket across two axes: price and technical capability.

“Simply put, midmarket sized companies have been unable to deploy MDM solutions because they are cost-prohibitive (millions of dollars). We’ve created a cloud-based solution with subscription-based pricing that make an MDM solution affordable for the midmarket (tens of thousands of dollars.)”

For technical capability, Dell has focused on the core functionality needed for a successful MDM project, including: define – using the Boomi Suggest feature as a starting point, rapidly model master data entities through a visual experience with no coding necessary; deploy – deploy models into the MDM repository and identify which source systems will interact with them; synchronize – leverage Dell Boomi AtomSphere to orchestrate data synchronization; and govern – govern data as it flows into the MDM system. Resolve duplicates, fix data entry issues, identify and correct erroneous data.

 

 

Author: Steve Wexler

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