Google’s Buying a Nest and Building One

’s announcement yesterday that they are buying for $3.2B was a surprise to me. Not because isn’t a good purchase or doesn’t fit with Google’s offerings. On the contrary – it is a perfect fit from where I sit because Google has always had a two tier offering. One tier is the that Google continues to build out and the other is the endpoint. And despite what everyone is saying about Google entering the home with Nest – Google has been embedded in the home for quite a while and in quite a few ways.

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