Dell Extends the Value/Use Cases for Thin Clients

Like many traditional IT products, PCs are in transition along with the customers they serve. Doomsayers who, beginning with the Apple iPad’s introduction in 2010, were quick to proclaim the “death of the PC” have been largely wrong. But at the same time, evolving markets and slowing sales have resulted in significant challenges for PC ecosystem and channel participants. What are PC vendors doing to address this? For many, a little bit of everything, including aiming at high value/high margin segments such as gaming and virtual reality systems, stretching the value of lower end systems by leveraging supply chain economics and manufacturer relationships, and making the most of complementary technologies, like new CPUs and GPUs, ultra-high def-displays, capacious memory and SSDs and high performance USB 3.0 and Thunderbolt connectivity options. Many of those technological innovations are also percolating into alternative PC form factors and the solutions, including thin and zero clients. This week’s introduction by Dell of its newest Wyse offering provides an interesting perspective on how this trend is progressing in those markets. To read the complete article, CLICK HERE NOTE: This column was originally published in the Pund-IT...

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How Dell EMC Is Displacing HPE Storage…

I’m doing a series of win/loss reports and one of the interesting trends is Dell EMC storage is replacing HPE storage pretty aggressively. I think this is showcasing the use of what is termed a “Halo” product in the consumer market to open the account up and showcase the better service experience EMC is providing. At the heart of this experience advantage is a number of things—a more stable and mature workforce, a realization that people are cogs but have intrinsic value as employees, and a customer loyalty measurement process and executive metric that currently leads the industry. Let me walk you through the case. To read the complete article, CLICK HERE NOTE: This column was originally published in the Pund-IT...

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…Battle Royal for the Creative Desktop Future

Your PC is just about to become obsolete. Back in 2014, I wrote about a no-longer secret project at Dell to rethink the desktop and based on a recent post on Dell’s site that quietly went live it looks like this concept is getting much closer to reality. What is interesting is this product and the recently announced Microsoft Surface Studio are both targeting a group of users that Apple has a history of embracing and recently taken for granted. But, then again, users don’t like change and there could even be method to their madness. There are advantages and disadvantages for each approach. Let’s explore them. To read the complete article, CLICK HERE NOTE: This column was originally published in the Pund-IT...

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Has Dell Got The Winning Ticket To The DT Sweepstakes?

A significantly larger and much deeper-in-debt Dell has packed up the inaugural Dell EMC World event — 8,000 attendees — and will hold DEW2 next May in Sin City (or as I call it, Lost Wages). With the just-completed acquisition of EMC, the new enterprise business, Dell EMC, is the largest enterprise storage and server vendor, but while storage capacity and server unit shipments continue to soar, prices and margins continue to erode. In addition to the IT industry’s largest debt load, Dell added significant resources in enterprise storage (EMC), virtualization (VMware), cloud (Virtustream, Pivotal and ECS), networking (SDN/NSX), all-in-one appliances (VCE) and security (RSA). The company also has investments in 150 companies for future technologies. It moved into top spot in server shipments for the most recent quarter, while EMC tied for first place with HPE ($1.6 billion each) in enterprise storage, with Dell in third place. In total, Dell claims leadership in 20 Gartner Magic Quadrants, but where is the growth and profitability going to come from? At DEW 1.0, the company called out digital transformation (DT or DX) as its future, while beefing up its present with a variety of cloud, appliance, analytics, security and flash announcements. “I say we’re going to be the trusted provider of essential infrastructure for the next industrial revolution,” said Michael Dell in his keynote. We’re facing “the sunrise of a new era… digital dawn” and the opportunities are huge, he added. Or as GE’s CIO put it in a video at the show: “You go to bed an industrial company and wake up as a software and analytics company.” Technology is undergoing sweeping changes as a result of cloud, analytics, software-defined everything, Internet of Things, mobile and social, and these technologies/applications are helping to drive the digital transformation impacting every aspect of our lives. Dell is now the biggest enterprise IT vendor offering the broadest portfolio of hardware, software and services, while its two closest competitors fall further behind. IBM continues to struggle with growth while HPE continues to struggle with its smaller-is-more-agile-and-therefore-more-relevant philosophy. “At Dell EMC World you’re getting a look at the next great technology company,” said Dell. David Goulden, President and Chief Commercial Officer, Dell EMC, believes the company has first-mover status in both the datacenter consolidation currently driving the enterprise IT market, and in the emerging digital transformation. He also believes Dell is best-positioned because of its size and breadth. “We don’t see many customers say I want more partners.” They want fewer, more capable IT partners, not a bunch of point product vendors. He calls Dell EMC and its DT focus “a game changer.” Other...

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Dell EMC…The Transformation is Just Beginning

“Let the Transformation Begin” was the mantra of the first Dell EMC World and that theme rung true in a variety of ways. While Dell Technologies seeks to transform the IT industry, it must also embrace its own internal transformation. First, let’s discuss the show itself. While it was still in Austin (for the last time it appears), influences from the former EMC World were everywhere. Michael Dell, obviously, led the company’s message, but the general sessions embraced the impressive production value that we have come to expect with Jeremy Burton, Dell Technologies’ newly appointed CMO. Attendance seemed to have shot up as well. While I don’t have the official numbers, after the first general session it was obvious Dell EMC World had simply outgrown the capacity of the Austin Convention Center, something that could not have been said of Dell Worlds in the past. To read the complete article, CLICK...

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