IBM Pulse 2014 (Part 2 of 3): IBM Transforms Itself

All-in-all, I like the direction that the new Pulse event has taken. It is now a broader technology solutions event that showcases IBM product offerings in cloud, analytics, social and mobile environments. Given the success of Pulse 2014, I’d like to see the company eliminate their large specialized events around collaboration, analytics, storage, and more – and instead stage this type of event twice a year at various locations around the world. By doing more combined events, my belief is that IBM customers would get a more solutions-focused view of how all the company’s technologies work in concert – and this more focused, integrated view could go a long way to helping IBM customers build their composable enterprise strategies in the future. For more information, CLICK HERE NOTE: This column was originally published in the Pund-IT...

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IBM Pulse 2014 (Part 1 of 3): IT Evolution and the Cloud

Like broader IT industry trends and solutions, IBM’s Pulse conference has continued to evolve, as well. Once focused largely on the company’s Tivoli systems and platform management solutions, Pulse 2014 was branded as The Premier Cloud Conference. Some may regard that moniker as a bit of bravado but considering the conference’s Tivoli roots and how systems management is the lifeblood in data centers of every sort, it seems entirely appropriate for IBM to use Pulse as a health check for its cloud strategy. While it is inevitable that the company’s efforts will evolve over time, Pulse 2014 demonstrated that IBM’s focus on the cloud remains crystal clear. Rather than playing to whatever group of purists happens to be in ascendency this week or month, the company is determined to place its customers first and to craft cloud solutions designed to make their work simpler, more effective and more profitable. That continuing attention to the elemental needs of its enterprise customers has allowed IBM to build a business firmly rooted in solid ground. What better place to construct a foundation for its current and future efforts in the cloud? For more information, CLICK HERE NOTE: This column was originally published in the Pund-IT...

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Facebook, Whatsapp and Bubblicious Thinking

Many would argue that the Whatsapp deal is similarly strategically critical to Facebook, and that the company had to move quickly and aggressively or risk losing an asset that will be crucial to its growth and success in currently underserved markets. That’s certainly the line the company is taking in justifying the cost of the deal, and it will be several years before the full import and value of Facebook’s investment can be sorted out. But the fact that the company bet a massive amount of resources on where it believes the market is going simply can’t be denied or even particularly well defended. Those who have tried to justify the deal are mostly in the same social technology promotional camp as Facebook. That doesn’t necessarily make them wrong so much as biased in favor of their own beliefs—a common enough situation when it comes to people, particularly true believers. But it also suggests that rather than representing a cross-cultural phenomenon like the dot.com and housing bubbles that affected investors of every stripe, social media mania (at least so far as the Whatsapp deal goes) reflects the beliefs, or perhaps delusions, of a much smaller though still influential maddened crowd. It will take time to determine whether Facebook and its supporters inhabit a bubble of their own devise. But at this point at least, it seems unlikely to inflate or explode the larger market. For more information, CLICK HERE NOTE: This column was originally published in the Pund-IT...

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Gauging Market Momentum: IBM PureSystems

While often valuable, raw sales figures tend to lack the details and insights necessary to fully evaluate an IT solution’s market success and progress. That is particularly the case in new solutions that customers are still getting to know and understand. In the case of IBM’s PureSystems, the portfolio’s rapidly growing sales in over 100 global markets suggest that customers like what they see and experience from IBM’s integrated platforms. But the company’s recent quarterly update colored-in those financial figures and helped to demonstrate how the PureSystems cause has also been taken up by IBM’s ISV partner and reseller communities. In a real sense, that may be the most important issue to consider regarding IBM’s PureSystems efforts. As the market and demand for technology becomes increasingly global and diversified, there are few if any vendors who can fully or truly go it alone. By creating an innovative platform that also contributes to the welfare and well-being of partners ranging from specialty ISVs and resellers to Lenovo, IBM has made PureSystems a solution that is bettering businesses and lives worldwide. For more information, CLICK HERE NOTE: This column was originally published in the Pund-IT...

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BMC Moves to Reinvent IT

Vendors like BMC live in a symbiotic relationship with IT as both a business and an organization and aren’t set up to bypass IT-like firms such as Amazon does with Amazon Web Services (AWS). What I find interesting is how rare BMC’s strategy to strengthen its customers is given the disruption IT is undergoing. Should IT go the way once standalone businesses/organizations like telephony, travel, and fleet management have gone (almost all of which have either become obsolete or outsourced), the tech industry itself could be at risk. BMC saw that IT was weakening and applied current technologies to help defend IT as a function and also assure its own channel and customer relationships. For more information, CLICK HERE NOTE: This column was originally published in the Pund-IT...

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